OPI Announces Brand’s First International Short Film

Instinct of Color!

OPI Announces Brand’s First International Short Film



            OPI pays hommage to its Culture of Color with the international launch of its first branded film. Set to the French DJ band C2C’s “Down the Road,” the video features a surrealistic dance-off between four female dancers and a gorgeous Thoroughbred, as trained by equestrian stuntmaster Mario Luraschi.


             Named after OPI’s classic black nail lacquer, Lady in Black (known as Black Onyx in North America) brought to the film a repetoire of moves including tap steps and dancing en pointe, while showcasing bestselling OPI colors on her hooves.
The film’s four featured lacquers – Pink-ing of You, Red My Fortune Cookie, Need Sunglasses? and No Room for the Blues – each represent one style of dance and one overarching theme, illustrating OPI nail lacquer as a means of self-expression.
“I always say that nail lacquer can change your look – and your outlook,” explains Suzi Weiss-Fischmann, OPI Executive VP and Artistic Director. “Today, nail color can convey feelings and emotions, expressing on the outside what the wearer is feeling on the inside. In this short film, four women communicate through dance and color. With a trained Thoroughbred who could replicate the dancers’ moves with very little digital enhancement,  we were able to capture the unique, energetic and creative culture that epitomizes the OPI brand.”
The video launches worldwide on October 24, 2012. Please visit OPI on YouTube to view!
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ABOUT OPI
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.


Julep: Breast Cancer Awareness by the Numbers

From the beginning, Julep has been powered by girlfriends. To celebrate these unique roots and to continue to pay it forward, we are proud to donate to organizations that empower women. At Julep, our mission is to ignite the spirit of engagement in women everywhere, and our Powered by Girlfriends initiative is an important part of bringing this mission to life.

To honor National Breast Cancer Awareness Month, we at Julep have teamed up with The Edith Sanford Breast Cancer Foundation. This October, not only are we happily contributing a donation to support their incredible foundation as a part of Powered By Girlfriends, but we also collaborated on this amazing infographic!
Be sure to share with your girlfriends, because together we can make a difference in breast cancer prevention.

Be sure to follow Julep -



China Glaze - 15% Off on Cherry Culture

Hey all,

Just wanted to let you know that Cherry Culture is having a special - All China Glaze items are 15% off now through 10/26. Promo code CG15. Happy Shopping!

Cherry Culture - China Glaze

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China Glaze believes in the power and beauty within every woman and that is why they help put her best, perfectly pedicured foot forward. For over 13 years, China Glaze has exceeded the bar set by the professional nail care industry. Dedicated to providing the highest quality of globally rich, on-trend, innovative colour lacquers and treatments-China Glaze offers the perfect accent to any individual style. From neons, to reds, corals, to shades of blue, their colours' inspiration is found on the shores of Tahiti, the nightlife in New York City, and beauty within every woman. *All China Glaze colours are free of DBP, Toulene and added Formaldehyde.

Press Release: Nicole by OPI Introduces Six NEW Kardashian Kolor Holiday Glitter and Shimmer Lacquers

Deck the Halls…Kardashian Style


Nicole by OPI Introduces Six NEW Kardashian Kolor Holiday Glitter and Shimmer Lacquers   

Nicole by OPI announces new, limited edition Kardashian Kolor Holiday lacquers for the holiday season! Featuring six shades infused with dazzling glitters and rich shimmer, these lacquers are the essential accessory for festive fingers and toes. From rich red, deep purple and brilliant teal to shimmery gold, sparkly sliver, and multi-toned blue glitter, these spectacular shades make the perfect gift or stocking stuffer. 
“Whether celebrating the holidays traditionally at home with the entire family or jet-setting the season away, the Kardashians spread cheer with glitz and glamour, starting with their nails!” declares Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. “The six captivating Kardashian Kolor Holiday shades offer the perfect way to add lots of color to this joyous time of year. Wear vibrant red, purple and teal for a jewel-toned look, or glittery gold, silver, and blue glitter for a classic holiday sparkle – both important trends for the season.”
The new Kardashian Kolor Holiday nail lacquers from Nicole by OPI include:

Kardashing Through the Snow
Jingle all the way in this multi-hued glitter.



Here We Kome A-Karoling
This deep, grape purple will make your heart sing.



All is Glam, All is Bright
This rosy silver sparkle goes with everything.



Keeping Up with Santa
Deep. Rich. Red. Must be Santa.



A Gold Winter’s Night
Baby, it’s warm inside….especially in this blue-flecked gold shimmer.



Deck the Dolls
Accessorize teal you drop!




Limited edition Kardashian Kolor Holiday shades will be available November 2012 for $7.99 each in the U.S. at select Target, KMart, ULTA, CVS, Meijer, Sears, Kroger, H-E-B, Duane Reade, Fred Meyer, Giant Eagle, Harmon, and Winn-Dixie locations.  In Canada, these lacquers will be retailed for $10.99 each in Shoppers Drug Mart, Loblaw, and Jean Coutu.
For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!


About Nicole by OPI:
Nicole by OPI offers a salon-quality range of bold, fashion-forward nail lacquers. The brand’s heritage is based in OPI’s well-established foundation of excellence in both color and technology, providing premium products to a broad range of consumers looking for trendsetting nail lacquers.











Special WABC-TV & Julep Secret Sale

Hi beauties!

Julep contacted me with a special deal for my readers courtesy of WABC-TV! The deal is for New-Yorkers!

Please read below for more information:



AUTUMN NAILS IN NEW YORK SET
Treat yourself to a manicure at home with the some of the trendiest colors for the fall season. This set from Julep has everything you need from start to finish, including a conditioning nail polish remover, emery board, three glamorous colors and quick dry polish drop, which will leave your manicure smudge-free sooner. Free shipping! 
Three Julep Nail Colors
Demi - An elegant burgundy crème, like a fine wine.
Felicity - Yellow gold metallic chrome.
Boris & Nicole - Autumn red-brown. Lovely for fall pedicures.

Julep Acetone-Free Nail Polish Remover
A professional pump-action bottle for easy, one-handed use.

Julep Drying Drops
A few of these game-changing quick-dry drops will leave your manicure touchably smudge-free much sooner. Includes conditioning ingrediients such as vitamin E and Sweet Almond Oil to nourish and hydrate nails. 
One Julep Emery Board

Original price: $70 
Sale price: $29.99
Secret Sales Exclusive Deal: $30 + FREE SHIPPING
58% savings
Valid: 10/11/12 thru 10/12/12 
Exclusive Promo Code: CHANNEL7


Obsessive Compulsive Cosmetics - Creme Colour Concentrate!


Introducing Crème Colour Concentrate, a new texture innovation from OCCCrème Colour Concentrate is a smooth, blendable,  buildable crème coverage product that's suitable for use on the eyes, lips and cheeks! Loaded with emollients and humectants including Aloe Leaf Extract and Vitamin E, Crème Colour Concentrate goes on smooth and wears like a dream, anywhere longwearing, intense, fashion-forward color is desired. 

$20.00 USD | 8G

NEW! Crème Colour Concentrate

MIRIAM - Subdued Whitened Plum


JOHN DOE - Ash-toned Taupe


CTHULU - Dirty Pale Olive Green

Obsessive Compulsive Cosmetics Crème Colour Concentrate is the NEWEST innovation from OCC for eyes, lips and cheeks and is part of the F/W 2012 Heroine Collection!

Please visit http://www.occmakeup.com/fw2012.html for more information on this collection. 





Press Release: OPI Marks 50 Years of Bond 007 with Holiday Lacquers Inspired by Skyfall

Bond…James Bond!

OPI Marks 50 Years of Bond 007 with Holiday Lacquers Inspired by Skyfall

 This holiday season, OPI celebrates the 50th Anniversary of a fellow world icon – James Bond – appearing in Skyfall. Starring Daniel Craig and Javier Bardem, this highly-anticipated twenty-third installment opens in theaters nationwide on November 9, 2012. 
Inspired by the film’s blend of glamour and danger, OPI launches Skyfall Collection, featuring twelve limited-edition nail lacquers for Holiday 2012. “OPI is thrilled to work with EON Productions to celebrate 50 years of the style, swagger and mystique associated with Bond 007,” said Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “From metallic and glitter finishes to jewel tones and even a jet black, these lacquers capture the film’s sophisticated and glamorous look.
“Watch for Bérénice Marlohe wearing two Skyfall Collection shades in the film,” adds Weiss-Fischmann. “With Skyfall, a rich maroon, painted on top of the nail and GoldenEye, a shimmering gold, painted on the undersides, Marlohe’s luxurious manicure will be the one to try this holiday season.”
The Skyfall Collection features six shades that play off the movie’s seductive theme, and another six that offer a more dangerous look, including:



GoldenEye
All eyes will be upon you when you wear this glorious gold.




The Spy Who Loved Me
A red as romantic as the secret agent inside you.




Die Another Day
Live in the moment in this hot and lively red.




Casino Royale
This high-rolling plum is fit for royalty.




You Only Live Twice
This rich high-shimmer magenta is a once-in-a-lifetime find.




Skyfall
Get Bonded with this magnificent maroon.




Moonraker
Drive your fastest car to get this exhilarating metallic grey.




Tomorrow Never Dies
This eternally intense purple will live forever.




The Living Daylights
This courageous multi-hued glitter sparkles 24/007.




On Her Majesty’s Secret Service
This misty-green pewter commands attention.




Live & Let Die
Burn the candles on both ends in this private jet black.




The World is Not Enough
This rosy silver is as addictive as it is beautiful.










As with all OPI nail lacquers, these shades inspired by Skyfall contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide Brush for the ultimate in application.
This limited edition promotion will be available beginning October 2012 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for  $8.50 ($9.95 CAN) suggested retail for each Nail Lacquer.
 For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!
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ABOUT OPI
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.


ABOUT EON PRODUCTIONS
EON Productions Limited and Danjaq LLC are wholly owned and controlled by the Broccoli/Wilson family.   Danjaq is the US based company that co-owns, with MGM, the copyright in the existing James Bond films and controls the right to produce future James Bond films as well as all worldwide merchandising.   EON Productions, an affiliate of Danjaq, is the UK based production company which makes the James Bond films.   The 007 franchise is the longest running in film history with twenty-two films produced since 1962.  Michael G Wilson and Barbara Broccoli took over the franchise from Albert R ‘Cubby’ Broccoli in 1995 and have produced some of the most successful Bond films ever including CASINO ROYALE and QUANTUM OF SOLACE. They are currently producing the 23rd film, SKYFALL.










NYFW: SuperStyled Episode LIVE!


 Way for the Hair Room Service Beauty Bus!
StyleHaul Airs Special Fashion Week Episode of "SuperStyled" 
With Celebrity Artists from Hair Room Service




Watch the New Episode Here: http://www.youtube.com/watch?v=ZCwHwRmUEnA


About SuperStyled:  
The ultimate mobile makeover show, SuperStyled is all about taking whoever you are, wherever you are, and turning you into a superstar, as celeb glam squad Hair Room Service performs ultimate beauty transformations on everyday women. In this special New York Fashion Week Beauty Bus edition, Michael Dueñas (hairstylist), James Vincent (makeup) and Honey (nails)  roll into NYC’s Lincoln Center to get to work on an unsuspecting fashionista. Watch as this all-star team recreates Kate Bosworth’s stunning front row look from Burberry’s Fall 2012 runway show—complete from flawless skin and perfectly tousled hair, right down to the enviable ensemble from the British fashion House. So get ready!  Hair Room Service is at your door, and ready to give you the superstar treatment!

About Hair Room Service:
Celebrity mobile salon, Hair Room Service has been noted as the best on-call salon for celebs and clients in New York City and Los Angeles.  Top artists deliver an unparalleled collection of services, including beautiful blowouts, haircuts, personalized wardrobe styling, eyebrows, makeup and nail applications directly to the clients’ residence, hotel, or place of business.  Clients will truly feel like a celebrity after receiving a visit from their own personal celeb stylist. www.hairroomservice.com/

Starring talent has worked with Lady Gaga, Beyoncé, Kim Cattrall, Leah Michelle, Mariah Carey, and more!

About StyleHaul
The largest original fashion and beauty video content community in the world with more than 1000content creators, who churn out creative tips and tutorials on everything from top knots to at-home ombré hair dying, StyleHaul is the next generation fashion destination. Serving a global audience of 25 million style influencers and tastemakers who all come to create, consume and share, the YouTube network aggregates and fuses tailored style guru channels with premium original programming under a single social fashion video platform. www.youtube.com/stylehaul




Press Release: OPI Announces Collaboration with Mariah Carey

OPI Announces Collaboration with Multi-Platinum Selling International Superstar Mariah Carey
LOS ANGELES – August 10, 2012 – OPI Products Inc. announced a collaboration today with multiple Grammy Award winning and multi-platinum selling recording artist Mariah Carey. A five-time Grammy Award winning global superstar with over 200 million records sold worldwide and 18 Billboard No. 1 singles (more than any solo artist in history), Carey will be the inspiration for a line of OPI limited edition nail lacquers that will launch January 2013.
OPI is thrilled to work with Mariah, an industry icon who loves nails and considers lacquer one of her favorite accessories,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “With her magnetic personality both on and off the stage, Mariah serves as a great inspiration for beautiful, bold colors.”
About Mariah Carey:
With a distinct five-octave vocal range, prolific songwriting and producing talent, Carey has defined the modern pop performance. As a singer/songwriter/producer, she has been recognized with five Grammy Awards, nine American Music Awards, Billboard’s “Artist of the Decade” Award, the World Music Award for “World’s Best Selling Female Artist of the Millennium,” and BMI’s “Icon Award” to name a few. Mariah has written seventeen out of her eighteen Billboard No. 1 singles and has two consecutive and unparalleled Billboard “Song of the Decade” titles “One Sweet Day” (with Boyz II Men) and “We Belong Together,” further marking her massive presence on the charts since her 1990 song debut “Vision of Love.” Mariah became the second artist in history and the first female performer to have a song debut at No. 1 with “Fantasy” (1995), the groundbreaking collaboration with O.D.B. of the innovative rap group Wu-Tang Clan. Carey’s original holiday classic “All I Want For Christmas is You” redefined its place in pop culture as one of the greatest holiday hits of all time when it reached No. 1 on the Billboard charts in 2011, seventeen years after its debut. Mariah’s influential and stellar contribution to the music industry spans multiple genres and is showcased through a multifaceted hit catalogue as well as a long list of diverse collaborations.
Carey's ongoing impact transcends the music industry and has left an indelible imprint upon the world at large. She recently made a substantial mark in film with her critically acclaimed role as a social worker in “Precious,” the 2009 film based on the novel “Push,” by Sapphire. A Congressional Award recipient, Carey has generously donated her time and energy to a range of domestic and international philanthropic causes near to her heart including The Fresh Air Fund/Camp Mariah (a retreat where inner-city children explore career development), Save the Music Foundation and Make-a-Wish Foundation among several others.
Mariah is currently in the studio, writing, recording and executive-producing her next album for Island Def Jam Music Group; the lead single "Triumphant (Get ‘Em)," is now available on iTunes. Recently Carey made worldwide headlines with the exciting news that she will join the judges’ panel of FOX’s American Idol when the series returns in 2013.
About OPI:
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.

Press Release: OPI Pink of Hearts

Pink for the Cure 

OPI Supports Breast Cancer Awareness with Sixth Annual Pink of Hearts Promotion

                                                                                                                                   
OPI announces the launch of its sixth annual limited edition Pink of Hearts promotion, featuring the classic pale pink shade I Think in Pink and the new sparkle-packed hue You Glitter Be Good to Me. This duo pack is designed to raise awareness and funds for breast cancer research and support. In 2012, OPI will donate $25,000 in honor of Breast Cancer Awareness Month (October) to Susan G. Komen for the Cure®. OPI will also donate $5,000 to Rethink Breast Cancer in Canada.
“Organizations like Susan G. Komen and Rethink Breast Cancer offer hope to everyone whose lives have been touched by breast cancer, and OPI is proud to aid these organizations’ global effort in eliminating this disease,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “Breast cancer afflicts millions of women worldwide, and Pink of Hearts is OPI’s way of creating new visibility to honor those who have valiantly battled breast cancer, and support those who continue to fight.”

Pink of Hearts 2012 includes two shades sold in one pack – the pale pink I Think in Pink and the vibrant You Glitter Be Good to Me. This sparkly lacquer is packed with both micro and macro glitters in pink and magenta, and can be worn alone or layered on top of I Think in Pink. Each bottle of I Think in Pink and You Glitter Be Good to Me nail lacquer has a special pink-ribbon cap wrap in support of breast cancer awareness.






2-2-2-2 OPI/Pink of Hearts 2012


Both lacquers in the Pink of Hearts 2012 duo pack contain no DBP, Toluene, or Formaldehyde, and each includes OPI’s exclusive ProWide Brush for the ultimate in application.
            Pink of Hearts 2012 will be available September and October 2012 at Professional Salons, including Beauty Brands, Beauty First, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $14.95 ($20.95 CAN) suggested retail.
For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!
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About OPI
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.

About Susan G. Komen for the Cure®
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer. Today, Susan G. Komen for the Cure® works to end breast cancer in the U.S. and throughout the world through ground-breaking research, community health outreach, advocacy and programs in more than 50 countries. Visit komen.org. Connect with us on Facebook and Twitter.

About Rethink
Launched in 2001, Rethink is the first-ever, Canadian breast cancer charity to bring bold, relevant awareness to the under-40 crowd; foster a new generation of young and influential breast cancer supporters; infuse sass and style into the cause; and, most importantly, respond to the unique needs of young (or youngish) women going through it.  

OPI Launches So So Skullicious for Halloween 2012

Colors to Die For!


OPI Launches So So Skullicious
Mini Lacquer Set for Halloween 2012


Celebrate the lives of the dearly departed with OPI’s festive Dia de los Muertos-inspired shades, arriving just in time for Halloween, for a limited time only. The new So So Skullicious mini pack includes four mini lacquers in supernaturally bright and bold orange, pink, yellow and black hues.
The So So Skullicious set also includes 10 nail decals for instantaneous nail design, offering vibrant variations of the iconic Dia de los Muertos skull.
“Rather than simply be spooky this Halloween, OPI has created colors that are full of life,” explains Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “So So Skullicious features vivid colors and fun nail decals that offer the perfect way to get festive for the holiday, whether you’re looking for a little way to show Halloween spirit, or planning to get decked out from head to nails and toes!”


So So Skullicious includes the following shades:




Hi, Pumpkin!
This jack-o-lantern orange is sweet on you.


A-Rose from the Dead
This hot pink is the life of the Halloween party.


Mourning Glory
A black so shiny, it will lift your spirits.


Candlelight
Be all aglow in this flame yellow.






2-2-2-2 OPI/So So Skullicious


Each nail lacquer shade in this set contains no DBP, Toluene, or Formaldehyde. So So Skullicious will be available for a limited time beginning September 2012, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $12.50 ($14.95 CAN) suggested retail for each mini pack. 
            For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

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ABOUT OPI
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.